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1st Quarter, 2nd Quarter, 3rd Quarter, 4th Quarter

1st Quarter:

• If you did not already in the fourth quarter, renew Allied Partner Membership
• Verify that DFA has our correct corporate address, company logo, as well as my individual contact address, phone numbers, fax numbers, and e-mail addresses for the DFA Directory and Buyer's Guide by January 15th
• Reserve advertisement space in the DFA Directory and Buyer's Guide and send artwork by January 15th
• Verify that we have current version of electronic DFA Membership Roster; if not, contact DFA Office to receive one
• Test the 'user name' and 'password' for access to the 'members only' and 'DFA Bulletin Board' section of www.dennys.org
• Verify that we are receiving quarterly issues of the DFA Forum newsletter
• Verify that we received our copy(ies) of the DFA Directory and Buyer's Guide
• Submit any advertising or FREE articles for DFA Spring Forum by March 1st, publish date of April 1st.
• Reserve Booth Space for Annual DFA Convention on www.dennys.org
• Review DFA Bulletin Board and post our important company messages and updates monthly

2nd Quarter:

• Verify that we have current version of electronic DFA Membership Roster; if not, contact DFA Office to receive one
• Submit any advertising or FREE articles for DFA Summer Forum by June 1st, publish date of July 1st.
• If you have not done so already, reserve Booth Space for Annual DFA Convention on www.dennys.org
• Register three attendees included in booth package for badge, hotel, golf, etc. at www.dennys.org
• Develop marketing plan to target Franchisees prior to Convention
• Review DFA Bulletin Board and post our important company messages and updates monthly

3rd Quarter:

• Verify that we have current version of electronic DFA Membership Roster; if not, contact DFA Office to receive one
• Submit any advertising or FREE articles for DFA Fall Forum by September 1st, publish date of October 1st.
• If you have not done so already, reserve Booth Space for Annual DFA Convention on www.dennys.org
• Complete and submit Exhibitor Kit prior to posted deadline (typically September 15th, check Convention pages)
• If you have not done so already, register three attendees included in booth package for badge, hotel, golf, etc. at www.dennys.org
• Execute marketing plan developed to target Franchisees
• Review DFA Bulletin Board and post our important company messages and updates monthly

4th Quarter:

• Verify that we have current version of electronic DFA Membership Roster; if not, contact DFA Office to receive one
• Follow up with leads from Convention
• Submit any advertising or FREE articles for DFA Winter Forum by December 1st, publish date of January 1st.
• Reserve booth for next year's DFA Annual Convention by December 31st to receive Early Bird discount
• Send out Holiday cards and greetings as marketing to Franchisees
• Review DFA Bulletin Board and post our important company messages and updates monthly
• Renew Allied Partner Membership